★ LITTÉRATURE ★ ENGLISH ★ BUSINESS PROGRAMMING ON YOUR AMSTRAD CPC 464 ★ |
| Business Programming on your Amstrad CPC 464 | Littérature English |
This book is for people interested in ways of applying personal computers to real life business problems. It is set in the context of sales and marketing management where, despite the relative lack of micro-computer literature, there is plenty of scope for finding better solutions to well known problems. Since some sort of selling activity takes place in all businesses, the book will also be of interest to general managers and to those who work alongside sales and marketing personnel. The early chapters which comprise an introduction to Basic programming and a discussion of some of the principles of programming, lead in to the main part of the book. This is made up of five chapters, each of which presents a program related to a particular aspect of sales or marketing management. The chapters follow the same format, the problem is introduced, the program is described in general terms and then in detail with references to the complete listing at the end of the chapter. Chapters are ordered so that, where appropriate, sections from the earlier programs are incorporated in the rather longer ones which follow. This arrangement avoids unnecessary duplication of text but means that the book should be read in chapter order on the first occasion. Programs are written in locomotive Basic for use on the Amstrad CPC 464 computer. The last two programs in the book are databases and require a disc drive. The final chapter contains an outline description of a comprehensive management package. Each sub-section of the package has already been the subject of an earlier chapter. The chapter discusses and outlines how these sub-sections can be put together into the complete package. The reader is invited to carry on where the book leaves off. To obtain the maximum potential from the listings in this book we recommend that a disc drive be used with the ‘Contacts' and ‘Who's' programs.
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